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Netflix to add data saving feature to Apps

Netflix makes constant changes to its movie and TV streaming platform. Some of those are small, and some are major; most don’t make a huge difference to the way you watch videos though.

One major floor of the popular streaming service is that it uses gargantuan amounts of data, especially if you’re streaming in high definition.

Yes, that’s great when you’re connected to a WiFi network with the capabilities, but what about when you’re on a data plan?

Sadly, we’re not all blessed with unlimited data plans, so Netflix is going to be incorporating a data saver option that doesn’t go all-out on video quality, in order to save your precious mobile data. This will be in the form of an opt-in option in its mobile apps for iOS and Android.

It is understood that Apple devices will get the feature first, but it’ll roll out completely soon after. Unfortunately, the company isn’t specifying just how much data you’ll save, but it will be based on Netflix’s own algorithms that they can adjust in the future rather than a specific bitrate or resolution cap, which the company thinks might be confusing for users.

One last thing to note is that this feature will also be separate to the existing per-profile playback quality settings, which are global across the web and smart TV and mobile devices.

Industry News